Digital Marketing Manager

Job Description

­­­Position: Digital Marketing Manager

Date posted: 2024-12-26

Industry: other

Employment type: Full Time

Experience: 3 to 5 year

Qualification: Bachelor’s Degree holder

Salary: AED 5000 to 10000

Location: Dubai, United Arab Emirates

Company: Confidential

Description:

A Holding Company in Dubai is looking for a Digital Marketing Manager to join their team.

Key Responsibilities:

• Plan & Execute Digital Campaigns: Lead SEO/SEM, email marketing, social media, and display advertising campaigns.
• Social Media Management: Design, build, and maintain a strong and engaging social media presence.
• Campaign Performance & Analysis: Measure and report on the performance of campaigns against set goals (ROI & KPIs).
• Trend Analysis & Optimization: Identify trends and insights to optimize marketing spend and improve campaign performance.
• Creative Strategy Development: Brainstorm and implement innovative growth strategies.
• A/B Testing & Conversion Optimization: Plan and execute A/B and multivariate tests to improve conversions.
• Cross-Functional Collaboration: Work with internal teams to create landing pages and optimize user experience.
• Customer Experience Evaluation: Use analytics to evaluate the customer journey across multiple channels.

What they’re Looking For:

• Education: BS/MS degree in Marketing or a related field.
• Experience: Proven experience managing SEO/SEM, email marketing, social media, and display advertising campaigns.
• Creative & Data-Driven: Ability to devise innovative campaigns and use data to optimize performance.
• Technical Skills: Experience with Google Analytics, Google AdWords, A/B testing, multivariate experiments. Familiarity with HTML, CSS, and JavaScript is a plus.
• Up-to-Date Knowledge: Strong understanding of the latest trends and best practices in digital marketing.
• Communication Skills: Excellent analytical, communication, and problem-solving skills.